What To Expect...
The Essentials...
The Basics...
Your Target Audience
It's All About Traffic!
Start  Up Tools
Welcome to the Productive Pensioner
OK I'm Here - Now What?
In this welcome video, I'll run you through all the training and tools that will turn you into an Internet Marketer and help you on your way to your first online commissions. The modules on the left are kind of laid out in a logical order for you to go through - but I get it if you want to hop about the site first to get a feel for it but don't get overwhelmed, anybody can do this! 😄
Watch out for 'Tool Review'  buttons like this
  • Links to Free Resources will look like this.
Watch out for Google Docs Access buttons like this 
Watch out for Recommended Products buttons like this
ALSO Further down most sub-modules will be the 'Homework/Research' section. A selection of videos related to the topic at hand to give you a more concise idea of what I discuss in any particular module. I have 'cherry-picked' the videos on YouTube that I feel are most relevant 🍒
Your Host:
Clive McGonigal
Clive is an Internet Marketer, Entrepreneur, Trainer, and Pensioner based in London and France. You can find out more about him here
" I believe that whatever age you are you can make the internet work for you. I see no reason to let 'age' be an obstacle. In fact, I see it as an advantage. I'm smarter now than I was in my twenties and thirties and less likely to fall for false promises and BS. I believe in Good Karma and that what goes around comes around.

If age being a barrier to making a second or primary income from the web is the 'perceived wisdom' then I believe in challenging that. I believe that if anything the 'older' generation, with a good solid work ethic, can achieve success online just the same as any tech-savvy  'Millenial'!.

It's all about getting informed" 

 Clive McGonigal
You don't need a bunch of stuff to get started...
So what are the Essentials?
In this video, we will cover the things you can't be without. The basic tools of marketing online - the chances are that you may have these already but let's double-check...
📺 HOMEWORK - Get Signed Up
Getting Started with GMail
Getting Started with ClickBank
Click on the YouTube Logo, bottom right of each video, if you want to watch in YouTube (opens in new window)
Getting Started with PayPal
Getting Started with YouTube
OK, let's talk about what we want to achieve...
Affiliate Marketing - The Basics
In the video on this page, you will get some insights into the potential of affiliate marketing - finding a market or 'niche' that you can promote products to. While commissions for physical products are generally around the 5-10% mark with digital products it can be as high as 75%!

In essence, writing a genuine review of an online product - providing you can get people to see your 'review' - is an honest and ethical way to make an online income. Of course, you can do a BS Review too - that's your call but personally, I only review products I have actually tested and like - makes for better Karma!
📺 HOMEWORK - Get Motivated...
How It Works. This Is The Reality!
Click on the YouTube Logo, bottom right of each video, if you want to watch in YouTube (opens in new window)
Tips On Finding YOUR Niche
Who are you aiming to connect with and, ultimately, sell to? 
Your Niche? What Works For You?
In this video, I talk about 'niches', audiences, and how to drill down to find out who exactly you want to be promoting to. Check the Google Docs below for LOTS of ideas...
📺 HOMEWORK - Get Inspired...
Niche Selection Ideas
Finding 'Obscure' $$$ Niches 
Find Your Audience
Smart Google Trends Method
Let's chat about the Lifeblood of Affiliate Marketing...
Traffic, Traffic, Traffic!
In this video, I want to explain how, no matter how cool your offers, if nobody sees them what's the point? Don't be disheartened! There are many ways to find and drive traffic to your sites and affiliate offers - it's just a question of what traffic works best for you. This is mostly an overview but we will go into more detail on traffic in a later module.
📺 HOMEWORK - Get Ideas...
Free Traffic - Facebook
Free Traffic - Instagram
Free Traffic - Quora
Free Traffic - Pinterest
Raise your game and raise your profits...
🧰 Start-Up Tools
In this video, you will learn how and why having some basic stuff in place makes sense and how to ensure the assets you create online remain your own.
Time To Do Some Keyword Research?
  • Get started, no time like the present! Get informed as to the best search terms to target in your niche, no matter how you intend to drive 'Traffic' to increase the likelihood of cool results. But you can get started right now using the UberSuggest search box at the top of every page or here...

Type in a generic term for the niche you want to target e.g. dog training and find the search terms people looking for solutions are actively typing into Google...
Building A Web Page or Site ( Optional but Recommended)
We'll be talking about building a website later but for now, relax its way easier to do these days and it IS optional. I have written a Blog Post reviewing what I consider the Top 5 site builders. There ARE free options too but they take some extra technical skills.

Point is having a site that YOU own gives you a lot more options on how and what you can promote as an Affiliate Marketer, no matter how you choose to drive 'traffic' to your offers.
Don't Be Slow Building A List ( Optional but Recommended)
An Autoresponder allows you to collect customer emails and contact ALL of them with one email whenever you choose or set up a sequence of emails that they will automatically receive over time.

While this IS optional and you can be an Affiliate Marketer without building a list of subscribers, it is a smart thing to do to multiply your income over time.

Put it this way, if you had a shop or a restaurant or any kind of offline business you wouldn't want to have a customer buy from you the once and never again! There are many Autoresponder services out there and I have tried a few. Today I use one called GetResponse and they have a 30 Day Free Trial...
So what are we going to promote first?
Let's go check out some offers...
In this video, I'm simply pointing out how MANY different places there are to find the offers ( and solutions) that your audience is searching for. See the videos below on and how to choose the right one AND, where necessary, how to best get 'approved' as an affiliate.
Places To Find Offers
Here are some links to websites to help you find products to promote as an Affiliate. Most require registration before getting full access but all of them are free. That said some require proof that you are a serious marketer - specifically those focused on 'physical' products
📺 HOMEWORK - Get Signed Up...
Top Affiliate Networks
Getting 'Approved'
Breaking it down - target the Pain Point!
Your potential buyers are searching for?
In this video, I talk about how to find out not only what your potential buyers are searching for but how you can get in front of that search engine generated traffic offering the solution that will help them best and convince them to buy.
📺 HOMEWORK - Do The Research... 
Finding A Product To Promote
Keyword Research #1
Profitable Products To Promote
Keyword Research #2
Get Paid For Your Recommendations
Tutorial Sites (Affiliate sign-up pages)
General 'All Sorts' Affiliate Sites 
Sell something once or sell multiple items?
How Funnels Work 101
In this video, we'll discover why sometimes it makes sense to give something away for free before making a sales to build a List and how and why smart Marketers do that.
📺 HOMEWORK - Check Your Options...
Advanced Funnels 
See Tools Reviews Below
So if creating a Squeeze Page and offering something to your visitor for free in exchange for their e-mail address and getting them into YOUR Funnel makes sense to you, as it hopefully does, you need some extra Tools and Resources:
OK we've got the basics and an offer...
This is where the 'rubber meets the road'...
In this video let's do a quick round-up of what we have so far i.e. an Action Plan and what we are going to do next.  This is the formula:
Problem + Solution + Offer + Traffic = Commissions 
📺 HOMEWORK - Get Insights...
A Bit Of Motivation...
Clickbank University
Tools to raise your game...
🧰 Advanced Tools
Good tools, in my opinion, use technology to speed up our marketing processes and research, and since 'time = money' here are a few to consider. More Details Below...
 Keyword/Search Term Research Tools
On my personal blog, I often create Review and Comparison Posts on the tools I use as an Internet Marketer - free, low cost or premium so others can choose and make an informed choice when considering their options - click below for my Post on Research Tools and beneath that links to my other Tool Reviews...
 Page & Funnel Builders
 Auto-Responder Comparison
 Click Tracking Apps and Tools
So how about a website?
Blogging for Profits Overview
In this video, we look at perhaps creating the ubiquitous 'Blog'. and how and why we might get on to page #1 of the Search Results and the potential benefits of doing so ( by focusing on sub-niches to reduce the competition).
Getting Started Tips
WordPress Set Up
Whether you want a simple Website or a full-blown Blog then using WordPress to build it is the way to go. But what about the techy side? 

Check out the 20+ free videos, to get you up and running with a hosting a/c and installing a new WordPress set-up, by clicking the image.
The benefits of marketing with video
YouTube Marketing Overview
Potential purchasers and people seeking solutions to their problems do research on Search Engines. Since YouTube is the second most used search engine it makes perfect sense to use it to find the Traffic we want.
If driving FREE Traffic to your offers via YouTube appeals then feel free to access all the video creation, optimizing and ranking tips that I use regularly. Click below for Full Access
📺 HOMEWORK - Ranking Tips
Ranking on YouTube 2020
Optimize Your Channel
Social Media Traffic Overview 
In this video, I'll run through some other ways to drive visitors to your products, pages and more using simple graphics. The issue with getting traffic to a new Blog is usually the fact that it IS new and has little content.

It's something of a vicious cycle - you need 'authority' and 'content' to drive traffic via Google search rankings. Using sites like Pinterest are a way to bypass that, getting visitors via social media sites.
🧰 Useful Free Resources
  • Canva - Create free Social Media Graphics
  • Headline Analyzer - Make sure your text gets the click too
  • Ease.ly - Infographics creation
  • EasyGif - Free Gif Maker
  • All#Tag - Free hashtag generator for Social Media platforms
  • IFTTT - Free automated posting and more
  • BuzzSumo - Find trending content to promote.
  • IMGflip - Free meme generator
With the explosion of Social Media: Facebook Pages and Groups, Instagram, Pinterest and more, you can drive traffic to your offers, to your website or Blog with images/photos. Click below if you feel that using Social Media to generate traffic is more your thing... 
Quora Tactics
Forum Tactics
Pinterest Tactics
Reddit Tactics
So where do we go from here?
Staying Focused & My Follow Ups 
In this video, I'll run through things you can do to stay focused on your desired outcome. The fact is that if you choose to do nothing then nothing will change - let's not fall into that trap of negativity.

By the same token just listening to people like me or buying product after product but not actually taking action does not make you a marketer. Your first commission payment DOES!
Take away JUST 1 thing! 
And Get Focused!
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Yes Clive, I'm Up For That!
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My first email will be about 'Goldfinger' and other Bond Villains...
..and the lessons we can learn from them.
Engage & Monetize Your New List 
The free traffic methods as taught here in The Productive Pensioner work great but to drive consistent and ongoing targeted traffic to your offers you need the email addresses of an engaged audience!
Matt's Product: A MASSIVE collection of proven 5001 profit-producing, click getting emails you can adapt, tweak and alter for your own emails or even email follow-up sequences...
The Commission Hero System
The free traffic methods as taught here in The Productive Pensioner work but to drive consistent targeted traffic to your offers you can also go the 'paid' ad route and if that's something you want to pursue then check out Robby's proven system and training...
Video Marketing Insider
Want to master Video Marketing without tech, overwhelm or even appearing on camera? Adam's Tutorials, Tactics and Built-in Tools provide you with the exact plan to grow your business with page #1 ranked videos...
All About Backlinks
In a nutshell, any website that links to yours is seen by the Search Engines as a signal that your content is good. BUT the 'strength' of that backlink depends on the 'Authority' of the site on which it appears - a clickable link on your Mum's Facebook Timeline is not as strong were you to have a link back to your site on CNN.com or Wikipedia.com for example.

Plus it's not just the link. The content of the page that features your link would need to be relevant to the content of your site too for it to be a 'good' backlink - or perceived as by the Google Gods!

The stronger your Backlink Profile is the greater effect it can have on your rankings - it's not the only factor but it does matter. For example, a Backlink might be...
  • Somebody 'bookmarking' your page/site on any Social Bookmarking site
  • A link to your page/site in somebody's Blog Post (even a Blog comment)...
  • ...or in a Video Description
  • A link to you from an online article re your page/site's topic
  • A link in a Press Release 
  • Any 'clickable' link anywhere basically. 
But as I said the more 'relevant' the site on which your backlink appears the more powerful the Backlink will be. In fact, a backlink from a site perceived by Google as unsavoury or spammy can actually hurt your rankings.

Another thing to remember is that backlinks are how the Web is mapped. The little 'bots' that travel around, and index, the web can only 'travel' via links they find as they 'read' your websites and others.

In the past just sending 1000's of backlinks from anywhere to your site was the norm, and it worked - until Google changed the rules by which they rank sites ( i,e, their 'Algorithm'). This is something they do regularly which is why your Backlinks should be squeaky clean and why, as mentioned in the videos below: a few 'quality. backlinks are better than a hundred weak ones.
For the average marketer and website owners like us getting our backlinks on Super Authority sites is all but impossible unless you have money to burn or a LOT of time to invest - but do not be disheartened a well-considered and DIY backlinking set-up is easily achievable - if somewhat time-consuming.

Check out the videos below for Tactics and Ideas...
Backlinking Overview
Free Backlinking Ideas
I know, with Mind Maps, it's a kind of love them or hate them split.

Personally, I like them. The Mind Map above is your 'Quick Link' shortcut to all The Productive Pensioner content - i.e. the Links to the Free Resources, Training Docs, Tool Reviews and more.
This second Mind Map is more focused on Video Marketing with YouTube and will be a fit if making affiliate sales via Youtube is the direction you want to pursue
I get it, the thought of being a Video Creator can be daunting!
FREEBIE Video Tools
Yep. using video to drive traffic to your offers makes sense - it certainly does to me -. But I get it if it's a concern to you...

Hence this segment that will allow you to explore the video route at no cost, You might surprise yourself when you see how EASY it actually is!

PLUS other free and cool media tools as I find them.
Funky Video Intro via iVipid
FREEBIE Image Tools
FREEBIES - More Cool Tools
Find A Freelancer on Fiverr
Just about ANYTHING you need for Internet Marketing can be found by hiring a freelancer on Fiverr. Logo Design, Animations, SEO you name it! Choose your budget and deadline, choose from thousands of Fiver Freelancers rated by reviews and save time and money!

I've lost track of the number of 'gigs' I've purchased over the years. Find your Freelancers on Fiverr below...
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